Digital Marketer

Job Description

Key Responsibilities
Manage and optimize social media advertisements for increased visibility and lead generation
Engage with audiences across platforms through comments, direct messages, and shares
Stay updated on digital trends and recommend platform-specific strategies
Develop and oversee a digital content strategy that aligns with project goals
Create and publish multimedia and written content for social media platforms
Lead storytelling and coverage of key activities, including:
Project activations
Stakeholder engagements
Strategic partnerships
Product features and customer testimonials

Plan and manage content calendars for LinkedIn, Instagram, Facebook, and X (Twitter) Collaborate with internal teams to ensure accurate messaging and brand consistency
Monitor engagement and campaign performance metrics, providing insights
Support live event coverage through photography, short videos, and real-time social media updates